Underwear Industry "Benefits", "One Heart And One Benefit" Love The Land Of China.

Summer is hot, and the air is filled with the smell of bursting. As warm as the climate, it is not only the rising high temperature, but also the public welfare action that is in full swing to find ten thousand families with one heart and one interest in love stores. Since the official launch of the activity in July 13th, the public welfare undertakings that belong to the underwear industry quickly set off a wave of heat in the industry.

At present, the leading enterprises (brand) of the underwear industry, such as Ann Li Fang, O Li Nan, Yi man Li, Jie Yan, Sheng Quan Group, are the first to join in, boosting the public welfare first, and demonstrating the social responsibility of the underwear industry with practical actions.

At the same time, the hearts and minds of Ordifen and Mousika, such as the allure, love, Pu Lan, Su Su, Albert dream, Chun Du and other brands of the Xinyi public welfare foundation unit, have also actively contacted the Secretariat of the Xinyi public welfare foundation, expressing their wish to participate in the activities of "one heart and one benefit" and offer love to others.

In addition to its activities, the Xinyi public welfare foundation is going deep into the market, looking for agents from all over the region to publicize the concept of public welfare to maximize the support force for women's health and public welfare undertakings. Shandong underwear business agent Jiao Yi underwear and Qingqing costumes are strongly supported by this event. Jiao Yi underwear launched 150 terminal stores in Shandong and 100 terminal stores in Qinghua clothing to enter the Xinyi public welfare foundation platform, so that "one heart and one benefit" can be implemented on a faster basis. Ji'nan Qingqing dress and Shandong top business are also actively preparing "one heart, one interest and love store" plan, with Ji'nan as the center, radiating to the surrounding areas, so that love can fill the Qilu earth. In addition to calling brands and enterprises to join "

In just a week, 4200 love shops have joined the activities of "one heart and one interest", and have made a good start for the long-term development of women's health and public welfare.

Yi Manli

Shandong Jiao Yi underwear

In order to make the "one heart, one interest and love store" more integrated with the current consumption habits of consumers, Ann Li Fang launched the "consumer online donation of 1 yuan, and then can get 50 yuan coupons" activities under the offline store to open up a new experience of love and consumption combined with online and offline businesses. The brand envy of the brand of Enlai group and Xinyi Group, Yi man Li and Chuan Chuan Shang underwear company, is also gradually promoting the "one heart, one interest and love store" in the stores all over the country, so that the warmth can be extended more widely.

"One heart and one benefit" is condensing the strength of underwear industry and sweeping the whole nation with unprecedented promotion.

Zheng Bihao, chairman of an Li Fang Group

Huang Aiqun, chairman of Xinyi Group

"Looking for ten thousand public interests with one heart and one love shop" is the first step to realize the public welfare concept of "caring for women's health and helping breast cancer patients". The campaign is based on the slogan of "everyone for me and I for everyone". The aim is to create a public welfare mode of "everyone can participate in public welfare and people's participation" through the advantages of industry diffusion, to promote women's health, to establish correct underwear consumption habits for consumers, and to increase consumers' additional perceived value for buying behavior by public welfare activities, so as to enhance consumers' rights.

The demand for quality also helps the brand establish a brand image of public welfare, increase brand reputation, and make the industry go further towards healthy and healthy development.

Terminal stores enter the Xinyi public welfare foundation platform to become a "one heart and one love shop", which will generate an exclusive two-dimensional code. When consumers choose their underwear, check the two-dimensional code when they check out, the terminal owner will donate one yuan for the consumer welfare fund to the public welfare fund, and the consumer will become a member of the "one heart, one benefit mutual aid association" initiated by the Xinyi public welfare foundation, enjoying a one year breast cancer health guarantee.

In this way, the strength of all sides is gathered to make the cornerstone of the Xinyi public welfare foundation more and more large. It can help more people suffering from female diseases, and the health of consumers is also protected. This is the meaning of "one heart, one interest, love shop".

Condensing the strength of the underwear industry to promote the development of public welfare in China. The Xinyi Public Welfare Foundation calls for more underwear brands and enterprises to join in the "one heart and one benefit" campaign, contributing to the love and warmth of women's health.

Tan Weiwei, the love ambassador of the Xinyi public welfare foundation, will carry the SIUF heart clothes Angel super model group as your "endorsement" to spread beauty and health.

Tan Weiwei is awarded 2016-2017 tablets with one heart and one interest.

In addition, the Shenzhen underwear trade association, SIUF China (Shenzhen) international brand underwear exhibition organizing committee, Xinyi public welfare foundation and Shenzhen Xiu Yi culture media Co., Ltd. jointly build up the vertical title. The brand name of vertical fashion is jointly sponsored by Fang Li Fang, olinon, enmanli, jealous, Cong Sheng Yang and Xiu Xiu. Shandong Jiao Yi underwear, Ji'nan Qingqing dress, Ji'nan top business, Ji'nan Lingyi underwear and old three station underwear are specially sponsored. The fashion and jewelry brand Zhou Zhou Fu's cross border sponsorship of the Chinese folk dance, Huaxia Xinyi healthy China, will be launched in Shandong in August 13th.

At that time, the international famous singer and Tan Weiwei, the charity Ambassador of the Xinyi public welfare foundation, will issue a plaque for the "one heart, one interest and love shop" at the public welfare evening. We will sing for the love of the vast majority of women!

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