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Adidas Takes Over The Coach Zhonghuan Store. If Others Can'T, I'Ll Take It

2015/12/12 10:28:00 331

AdidasCoachZhonghuan Store

Adidas Group recently said that it would "take over" the stores of American handbag brand Coach and open the sixth Adidas Brand Centre in the world In addition to the Adidas Super Brand Center, the first Sport Performance flagship store in Hong Kong Island will be opened in Causeway Bay, located in Hang Lung Center, Baide New Street, with two floors and an area of 13800 Square feet.

  Adidas AG Gao Jiali, managing director of adidas Group Greater China, said that Hong Kong market plays an important role in Greater China and even in the international market. The Group has always valued this market, while Xiao Jiale, managing director of the Group in Hong Kong and South China, said that the Group has had a strong momentum of development in the region in the past years, whether in brand recognition and Customer experience Excellent performance in all aspects.

It is said that Adidas Brand Centre in Hong Kong will open in the first half of next year.

  Adidas AG Adidas Before the Group announced this news, Herbert, the CEO who will step down Hainer said in Germany that the Group will usher in a record year this year, and he also hopes to reverse the Group's performance before leaving in March 2017.

The location of the upcoming Hong Kong Adidas Brand Centre Adidas Super Brand Center was previously Coach , Inc. Kochi rents, but in view of the extremely weak market in Hong Kong, the brand withdrew the lease in advance, and then it was leased by Adidas AG Adidas Group. It is said that the rent of the new lease agreement is HK $4.34 million, which is higher than that of Coach before The rent of HK $7.2 million leased by Kochi was reduced by 40%. The store is located at 36 Queen's Road Central, 13000 square feet, about 1200 square meters.


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