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UP Shoe And Shoe Store Reproduces Six Lines Of Clang

2008/4/11 0:00:00 73

UP is an innovative shoe and socks store in the United States. The design concept is based on the six person row, the real world, and the five family. The designer's idea is to design the space as the top apartment.

"The design concept comes from a detailed inspection of the lifestyle of the target group. The narrative description of them is quite complete. The characters Bob, Heidi, Glen, Michel, Adam and Bess seem to have become the core of the design."

The designer says so.



The executive vice president of design company explains that in the way of "I see me", designers try to reflect the lifestyle of consumers, and at the same time make brands more sensational.

The way I see me is to interpret the brand image from the perspective of interconnections from the perspective of consumers in a marketing environment from a state of loss to a level of comfort and trust.



Taking into account the general attitude held by people in the 1990s, designers believe that it is a goal of display design to make the design of another product more embody the sincerity and excellence of the brand, which can help retailers establish close relationship with consumers and trust in brands.



Footwear products, including the other hot selling brands of UP's own company, can be sold by category. UP is the design concept of the concept of sales, which is characterized by the sharing of rent, urban, wild and casual.



Inspired by the image of a converted warehouse, the designer used the rusty metal on the shop facade and installed a dynamic advertising machine in the side window, which looked like the mechanical part of the elevator cable part.

The "public living room" space is the place to display its brand characteristics.

Through the window, we can see the urban landscape and strengthen the imagination of the urban lifestyle.



In general, information about lifestyle is displayed through photographs, souvenirs and objects related to rent sharing.

The overall framework is neutral, and is associated with various lifestyle and personalized interventions of different roommates.

The layout of each type of space or "room" is consistent: the display rack, commodity poster, personal belongings and life photos on the wall.

Blankets and seats are different in style.



One of the more interesting spaces in the design is the top floor kitchen, which is the cashier.

The display is full of bits and pieces: chewing gum balls, plastic Frisbee toys, cups and T-shirts.

The color fridge made of avocado wood is a hat, and the breakfast table is used as a reference desk.

The display is installed everywhere, and the image content of the central server is broadcast through the network to provide customers with a little entertainment and shopping experience.

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